ALIDI came into the market of domestic animals fodder with Nestle Purina contract.

ALIDI is proceeding to cope with new market segments: since June, 2007 has been rendering distribution services to Nestle Purina (domestic animals fodders) in five regions of Russia. For the most effective development of this sales direction an exclusive team was organized. Nowadays ALIDI deliver fodders for domestic animals to retail chains as well as to Zoo retail and other special channels on the territory of Ryazan, Ivanovo, Nizhny Novgorod, Penza and Saransk. Nestle Purina occupies the leading position at the Russian domestic animals fodder market. The company’s key brands are Darling, Friskies, Gourmet and Pro-Plan – fodder for cats and dogs.